Private Club Gender Discrimination
.... would not resign his membership (Logan 1). Burk also targeted Masters' corporate sponsors,
IBM, General Motors, Citigroup and
Coca-
Cola (Logan 1). But Augusta ....
(2657

11

)
Augusts National Membership Controversy
.... would not resign his membership (Logan 1). Burk also targeted Masters' corporate sponsors,
IBM, General Motors, Citigroup and
Coca-
Cola (Logan 1). But Augusta ....
(2657

11

)
World Trading Partners
.... Companies resist India, though, because of meddling government interference; at least that is why
Coca-
Cola and
IBM pulled out in the 1970s. ....
(1599

6

)
US Corporations Entering Foreign Markets
.... This market size has attracted such American multinational companies as 3M, Hewlett-Packard Co.,
Coca-
Cola, Motorola Inc.,
IBM and McDonald's. ....
(1937

8

)
Multinational Corporations
.... As one
IBM executive states, "For business purposes the boundaries that separate one .... For example, the
Coca-
Cola company in Mexico has succeeded in changing the ....
(1212

5

)
The Nature of Economic Goods
.... is notorious for using this technique, particularly in the
IBM-compatible market ....
Coca Cola does not make radical decisions and conducted market research when it ....
(7977

32

)
The American Economy in 1999
.... businesses wishing to expand their globalized markets, already attracting such MNCs as 3M, Hewlett-Packard Co.,
Coca-
Cola, Motorola Inc.,
IBM, and McDonald's ....
(3645

15

)
Global Expansion of Nestle
.... analyst observes, "Nestle believes in instant coffee the way
IBM believes in .... Nestle recently formed joint venture marketing agreements with
Coca-
Cola Co. ....
(2938

12

)
WHY MNCS LOCATE IN PARTICULAR CITIES
.... Among the large American investors are GE, Ameritech, General Motors, PepsiCo,
Coca-
Cola, US West, Ford, Alcoa, and
IBM. Products ....
(9865

39

)
Human Resource Management and Industrial Relations
.... techniques have infiltrated many major companies including Apple Computer, AT&T, Avon,
Coca-
Cola, Corning, Gannett, General Motors, Goodyear,
IBM, Xerox, DuPont ....
(3062

12

)
GLOBAL MANAGEMENT
....
IBM experienced success with one of its adds through the use of .... stand as benchmarks would be successful global managers, like
Coca-
Cola's Roberto Goizueta or ....
(8402

34

)
GLOBAL MANAGEMENT (Ken)
....
IBM experienced success with one of its adds through the use of .... stand as benchmarks would be successful global managers, like
Coca-
Cola's Roberto Goizueta or ....
(8402

34

)
The Market and Place
.... is shifting away from a traditional product, such as when
IBM phased out .... Edsel automobile, introduced by Ford, and New Coke, introduced by
Coca-
Cola, are both ....
(3931

16

)
Role of Emerging Markets in International Marketing
.... for computer equipment has increased significantly, and Hewlett-Packard,
IBM and Compaq .... brand to 25 countries; in Brazil, the brand rivals
Coca-
Cola for name ....
(2833

11

)
Emerging Economies
.... for computer equipment has increased significantly, and Hewlett-Packard,
IBM and Compaq .... brand to 25 countries; in Brazil, the brand rivals
Coca-
Cola for name ....
(2830

11

)
Effects of Cultural Variations on Customer Acquisitions
.... sample size of 116,000) collected from a multinational corporation (
IBM) to develop a .... the exceptions of highly successful brands such as
Coca-
Cola that profit ....
(9372

37

)
Effects of Cultural Variations on Customer Acquisition Costs
.... Indeed, the organizational culture of
IBM in the 1960's, upon which .... design, typography, color, and other visual signals, "such as
Coca-
Cola's flowing, graphic ....
(9257

37

)
Managing Transnational Brands
.... sample size of 116,000) collected from a multinational corporation (
IBM) to develop a .... the exceptions of highly successful brands such as
Coca-
Cola that profit ....
(9139

37

)