Sexuality in Advertising
.... eponymous family, to build a global brand on the cheap: the company spends a tiny 4 percent of sales revenue on marketing ("The Next
Era:
Benetton," 1994, 68). ....
(2107

8

)
Benetton Company Advertising
.... by its eponymous family, to build a global brand on the cheap: the company spends a tiny 4 percent of sales revenue on marketing ("The Next
Era:
Benetton" 68). ....
(2745

11

)
Benetton's Distribution Strategy
.... It is anticipated that these strategies will assist
Benetton in moving forward in an
era of globalization and enhanced competition from its many rivals. ....
(729

3

)
Advertising Campaign
.... Elsewhere (Hughes, 2000, p. 10) it was reported that the decision to sever ties had been "mutual." The
era of Toscani's in-your-face
Benetton's ads was over. ....
(2380

10

)
Italian Knitwear Firms Italian knitwear firms use an anci
.... A company like
Benetton also keeps its subcontractors in a tight area and so .... Modena, where intense periods of seasonal labor were the norm in an earlier
era. ....
(1479

6

)
Tibor Kalman: Graphic Designer
.... for his graphic designs stemmed from the historical context of his
era. .... were known for embracing diversity through design, like the
Benetton-sponsored Colors ....
(529

2

)