The Goal as a Split-Track Narrative .... In The Goal, written by Eliyahu M. Goldratt with Jeff Cox, New Global principles of manufacturing are cleverly dramatized in novel format. .... (1681 7 )
Business Novel, The Goal The novel The Goal, by Eliyahu M. Goldratt and Jeff Cox, is undoubtedly one of the most unusual business books of recent years. .... (1613 6 )
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