Search Results for american car market

 
Japanese Manufactuers in US Luxury Car Market A

.... entry into the market. This research examines the early penetration by Japanese manufacturers in the American luxury car market. ....

7360 Words 29 Pages

FORD AND GENERAL MOTORS ANALYSIS

.... The American car market remains a significant market in the global auto industry, although it is no longer the dominant market. ....

2018 Words 8 Pages

Toyota Motor Corp.

.... Toyota also faces increased competition from American car manufacturers in the American car market. American car manufacturers do ....

2646 Words 11 Pages

Luxury Auto Market

.... The luxury car market is still led by American brands Cadillac (a division of General Motors) and Lincoln (a division of Ford), which posted sales of 182,624 ....

830 Words 3 Pages

Marketing a Korean Car in China

.... Where European or American car makers must export their products over considerably .... are already well positioned to ship their products directly to the market. ....

1478 Words 6 Pages

American Auto Industry & Foreign Competition

.... 1992, pp. 101 102). By 1989, the foreign manufacturers' share of the American new car market had reached 32 percent. In 1990, the ....

2308 Words 9 Pages

Bendix Corporation

.... Although the American car market has been slow to adopt EFI and associated technologies, Bendix licensed the technology to Bosch (a European manufacturer) and ....

1181 Words 5 Pages

Ford Escort & Mercury Tracer

The small car market in the United States has increased in importance since the gas crisis of the mid-1970s. American auto makers, who produced large ....

1663 Words 7 Pages

Import of Japanese Products Restrictions

.... The American international trade deficit is the largest in the world in the last years of the twentieth century, and the Japanese international trade surplus ....

2793 Words 11 Pages

General Motors Saturn in Japan

.... By 1985, foreign auto-makers controlled approximately 30 per cent of the American car market, and consumer confidence in the quality of American automobiles ....

1311 Words 5 Pages

Japanese and American Management Styles

.... As soon as they were upgraded to fill the needs of the American market, the Japanese "car" miracle began (Meyer, 1989, pp. 52-53). ....

7792 Words 31 Pages

Comparison of Japanese & US Cultures in Business

.... much attention in recent years as American companies have focused on improving their profit performance and their competitiveness in the international market. ....

1613 Words 6 Pages

GENERAL MOTORS AND THE DOLLAR

.... In the mid 1960s, the foreign share of the American new car market was low, and the share of the Japanese manufacturers was minuscule. ....

2408 Words 10 Pages

Lotus Esprit Turbo

.... The American market for automobiles is an example of a market which has avoided the .... of profits to be made at the upper end of the car market, and consumers in ....

2571 Words 10 Pages

Management and Labor

.... Few organizations in American industry have had the long-term success that .... With nearly 60 percent of the car market, its most challenging problems seemed to ....

7574 Words 30 Pages

Mercedes Benz Advertising Plan

.... States. Its cars are sold throughout the world; within the United States, the company focuses on the luxury car market. Its offerings ....

2298 Words 9 Pages

The sports utility vehicle (SUV)

.... vehicle (SUV) has recently made significant inroads in the American automotive market. .... cars commanded a 9.6 percent share of the passenger car market in 1990 ....

2643 Words 11 Pages

General Motors

.... This competitive analysis is concerned only with the company's operations in the North American (Canada and the United States) market for passenger cars and ....

1586 Words 6 Pages

Suzuki's Samurai Automobile Suzuki is introducing a new car m

.... Suzuki is introducing a new car model, the Samurai, into the American market and is debating the best positioning strategy for the vehicle. ....

1457 Words 6 Pages

Marketing Plan

.... in a bold new bid for the youth market of tomorrow .... The car had 101 horsepower, six and eight cylinder .... resembled the European racing cars the American sports-car ....

1785 Words 7 Pages

Sociology of the American Auto Industry

.... examines the sociology of the American automobile industry .... economically feasible for mass-market consumers .... to complete the construction of a car--transformed the ....

1890 Words 8 Pages

IPD Target Market

.... the company has had some success with companies such as American Express and .... mouth advertising and testimonials for IPD, its core target market should remain ....

1022 Words 4 Pages

Profile of Chrysler Corporation

.... of an earlier period in the history of the American automotive market .... narrowly defined, and that its market share in the market for such "non-car cars" is ....

4548 Words 18 Pages

Nextel & the Wireless Telecommunications Industry

.... Telecom becoming a factor in the American telephony market .... growth in this segment of the market, and the .... phones initially gained popularity as car phones during ....

2074 Words 8 Pages

Licensing Older Drivers Traffic accidents are as

.... into a Santa Monica, California street market, killing 10 .... when he got out of his car, later told .... planners foresee demographic changes in American society that ....

1503 Words 6 Pages

Nextel Communications

.... Telecom becoming a factor in the American telephony market .... growth in this segment of the market, and the .... phones initially gained popularity as car phones during ....

2099 Words 8 Pages

Marketing & Envorinmental Impact

.... Henry Ford, who has been celebrated for bringing the assembly line to American industry, which .... If Ford could have brought a $500 car to market by importing ....

2536 Words 10 Pages

FORD WERKE AG

.... are the world's two largest automobile manufacturers in the 1990s (Car, 1992, p. 59). The largest automobile market in the world is not North American, as most ....

1595 Words 6 Pages

MARKETING TO WOMEN A Lucrative Direction for Auto

.... own sake, buying auto magazines and attending car shows. .... 1992, p. 7). The names of American SUVs, such .... account for a large proportion of the automotive market. ....

522 Words 2 Pages

MARKETING TO WOMEN A Lucrative Direction for Auto

.... own sake, buying auto magazines and attending car shows. .... 1992, p. 7). The names of American SUVs, such .... account for a large proportion of the automotive market. ....

516 Words 2 Pages