The Male as Contemporary Consumer 
.... To put it another way, Reebok's campaign reflected an awareness of the uniqueness of the
male market as well as the all encompassing
market needs of mass ....
(4324
17
)
Designing for Gender: Products for Mass Market Consumption
.... and manufacturers of mass
market products are unwilling to abandon stereotypical assumptions regarding the interests and taste preferences of
male and female ....
(1976
8
)
Women and the US Job Market
.... By the mid-1970s, women had entered the job
market at rates not expected to be reached .... the work force was in such jobs and 72 percent of all white
male workers ....
(2312
9
)
Men & the Beauty Industry
.... There are several major companies, such as Wella, Clairol and Combe, that have entered the
male market with shampoo soluble hair color, products which have ....
(1171
5
)
Problem of Gender Equality in the Job Market
.... there has been a long problem with gender equality in the job
market. .... process, although most of the personnel administrators indicated that it was a
male. ....
(1837
7
)
WAGE STRUCTURE IN THE JAPANESE LABOR MARKET
.... This research investigates the wage structure in the Japanese labor
market, with a .... average wage levels for female workers in relation to
male workers, although ....
(3283
13
)
Evolution & Speciation
.... area). This makes the females exposed to a "
male"
market which causes a different evolutionary focus between males and females. A ....
(2099
8
)
Doing Business in the Japanese Market
.... However, the Japanese
market remains a separate case for American marketers. .... American businesswomen some of the pitfalls of working in a
male-dominated society ....
(1577
6
)
Liquid Diets
.... campaigns focused on macho athletes like Tommy Lasorda and football coaches in order to lure the largely ignored by diet industry manufacturers
male market. ....
(2331
9
)
Pantyhose Market Manufacturers of panty hose have lon
.... One brand in particular, Jockey, has been successful at adding a women's line to its traditional
male line. The
market for men's panty hose is perceived to be ....
(2763
11
)
Russian Economy
.... 65 years and over: 0.45
male(s)/female total population: 0.88
male(s)/female .... 1999 est.) Russia is still struggling to establish a modern
market economy and ....
(1228
5
)
The Post-Soviet Russian Economy
.... 65 years and over: 0.45
male(s)/female total population: 0.88
male(s)/female .... 1999 est.) Russia is still struggling to establish a modern
market economy and ....
(1228
5
)
The Half Sisters & Goblin Market
.... Lizzie acts as an enforcer for the conventional mode of
male-female relations. .... Like Laura she did not, however, bring any money to the
market (in an economic ....
(2706
11
)
MEN, WOMEN AND PORNOGRAPHY The views of men a
.... Commission on Obscenity and Pornography (1970) made it clear that 90 percent of all pornographic material is geared to the
male heterosexual
market. ....
(1190
5
)
Use of Spokespersons in Advertising This research examines the use ...
.... For the marketing of "Bud Light" beer, Anheuser Busch determined that the creation of an environment which appealed to its young
male target
market should be ....
(2747
11
)
INCOME DISTRIBUTION AND PUBLIC POLICY EXAM
.... First,women often leave the labor
market during pregnancy, and while children are .... years old, she more often than not loses ground to
male counterparts, whose ....
(1858
7
)
INCOME DISTRIBUTION AND PUBLIC POLICY
.... First women often leave the labor
market during pregnancy, and while children are .... years old, she more often than not loses ground to
male counterparts, whose ....
(1875
8
)
BankAmerica Corporation
.... Fortunately, professionals also account for 29 percent of the
male segment of the test
market. Article: Is Wal Mart Unstoppable? ....
(3679
15
)
The Footwear Industry & Market
.... that outdoor styles and boots are the most exciting segment of the
market. .... some observers have associated with the popularity of "pin up"
male country western ....
(1591
6
)
Anabolic Steroids
.... selling of steroids has become a $100-million-a-year black
market" (Rowan and .... are chemical compounds that have structures similar to those of
male and female ....
(2209
9
)
Drug Problems in Professional Sports
.... selling of steroids has become a $100-million-a-year black
market" (Rowan and .... are chemical compounds that have structures similar to those of
male and female ....
(3165
13
)
Market History and Analysis
.... of exchange in any recognizable
market form. One of the most basic divisions of labor, for example, has been that between normally-
male "breadwinners" and ....
(5034
20
)
Introduction We are proposing to distribute Revlo
.... When Gillette set out to introduce a razor designed for women, it made the decision to not try merely to adapt an existing
male design for the female
market. ....
(2515
10
)
LA Gear LA Gear competes in the athletic and
.... in new
male consumers means that LA Gear will be pulling from Nike and Reebok consumers, and will be enhancing its product base among a key
market segment. ....
(2647
11
)
Marketing a Korean Car in China
.... transportation, but the growth phase which characterized the automobile
market during the post .... programs, and the automobiles that a young American
male might be ....
(1478
6
)
Economic Issues of the Chinese Market
.... products that can enhance their ability to compete in their domestic
market as well as .... many years, a factor that has led to greater numbers of
male children as ....
(3840
15
)
LA Gear Case Study
.... in new
male consumers means that LA Gear will be pulling from Nike and Reebok consumers, and will be enhancing its product base among a key
market segment. ....
(2732
11
)
Procter & Gamble Marketing Strategy
.... after test
market sales and Web campaigns, allowing a rejiggering of media, for instance, when it found that the target was 80% female/20%
male instead of a 50 ....
(1635
7
)
Employment Rights
.... pay that traditional female-dominated occupations receive relative to
male-dominated occupations. .... on fairness: "Implicit is the claim that the
market fails in ....
(3173
13
)
Doing Business in Japan
.... However, the Japanese
market remains a separate case for American marketers. .... American businesswomen some of the pitfalls of working in a
male-dominated society ....
(1577
6
)
