1. Katie, a new manager at C & D Grooming, has been asked to focus on the competitive environment of the organization. Which of these factors should Katie focus on?
c) Substitutes [Chapter 2: Bateman-Snell]
2. The macro environment Includes all of the following except:
d) International development
e) New entrants [Chapter 2: Bateman-Snell]
3. The economy is a crucial component of the macro environment. The challenges presented by this component is
a) The impact of changes in the economy are predictable to competitors
b) The lack of awareness most managers have to economic indicators
c) Changes in the economy are difficult to quantify.
d) Ascertaining the interconnectedness of various countries' economies.
e) All of the above present challenges to management. [Chapter 2: Bateman-Snell]
4. A low-cost airline described as one of the excellent companies in the bestseller of the early 1980's, In Search of Excellence, is no longer in business. Industry analysts state that although the service and price provided by the airline was what customers wanted, the larger airlines were able to drive it out of business through aggressive price wars. This scenario is illustrative of which aspect of the competitive environment?
c) Competitors [Chapter 2: Bateman-Snell]
5. Which one of the following is NOT a competitor which a department store chain like K-mart must identify and anticipate the actions of?
a) Non-store retailers like Avon or Tupperware.
b) Firms focusing on smaller premium markets
c) Wholesale outlets like Sam's or Price Club.
d) Companies entering new markets. [Chapter 2: Bateman-Snell]
6. Upon searching the possibility of opening a new liquor store In her hometown, Angel Harris discovered that the town council would only issue three permits to sell liquor and th...