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Advertising Budget and Copy |
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13percent of net profits, as opposed to being responsible for 80.4 percent of net losses last year, and 75.4 percent of net losses under alternative number one. It is further recommended that the resort concentrate its advertising on the individual destination skier, with the bud get allocated according to the geographical source location of these skiers. A pro forma advertising budget is presented in Table 4, which
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Category: Economics - A
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Advertising Total, , Pacific Northwest, Item Amount, Radio Midwest, Newspaper Midwest, total, Media Amount, public relations, midwest $, pacific northwest, Relations Budget, Advertising Budget, 23700 florida 15800, 15800 california 13400, 11900 texas, advertising budget, texas 6300, florida 15800 california, budget ===============================================================, 13400 pacific northwest, table 5, california 13400 pacific, table 4,
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