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Technology & Business

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There have been trends in corporate America over the past two decades that have dramatically altered the face of the traditional corporate landscape: a shift from hierarchical to horizontal corporate structure; globalization of markets and corporations; increased competition and increasing consumer demands; technology. However, technology has positioned itself as such a dramatic catalyst and necessity in today’s business world that it looms over all the other developments and trends-changing the very face of them rapidly. This analysis will discuss how technology is not only changing the way we do business, it’s changing the way we compete, market, satisfy consumer demands, and view labor while it also prompts the government to create a host of new legislation at the same time it is continuously changing itself with new and improved technology.

The increased competition among companies has resulted from the use of technology which can change a start-up business into a world-wide conglomerate nearly over night. In order to compete with other companies, innovative strategies are often utilized to gain a competitive edge on the competition. Take Cambridge Technology Partners Inc., who won a $10 million contract over rivals because they had their personnel go undercover and create a demand on Ryder TRS’ internal computer system, resulting in their being able to accurately gauge how long the job would take and how much it would cost (

. . .
, “The compromise would require companies to prove they aren’t using foreign ‘specialty workers,’…to replace better-paid American workers” (Valbrun B3). The advancement of technology has allowed for smaller companies to often win large contracts over larger enterprises that traditionally have held all the advantages in winning huge contracts and well-known clients. For example, Xerox wanted a high-speed telecommunications network to links its document centers worldwide and they shopped with both Global One and Concert. The winner of the contract was neither giant alliance, but a small company called Equant NV. The advent of some technologies has allowed for smaller companies who did not have to endure a great deal of change when technology hit the scene to start operation with a better product without all of the costs of the larger organizations-thereby making them more efficient and less costly, “Xerox was sending a clear message: It wanted a system that worked, and didn’t care who provided it. Equant has a uniform network across the world, and their prices were 30% cheaper than Global One or Concert,” (Naik B2). The advent of technology has been so swift and changes so much from year to year with newly created techno
. . .

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Approximate Word count = 1588
Approximate Pages = 6 (250 words per page)

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