The Air Transportation Industry

Most certainly, there are justifications to support each of the factors mentioned in the preceding paragraph as a causal factor of the instability in the air transportation industry. There are, however, other factors that likely would have pushed the air transportation industry to its present state even in the absence struggling economies, terrorist attacks, and Middle Eastern wars.

Flying on passenger aircraft was once a privilege primarily for the economically well-off who demanded luxury and who were both able and willing to pay for luxury service. Today, in all parts of the world, a newer segment is developing rapidly into the major force in air transportation passenger market. This segment is comprised of people who prize utility over luxury. They seek reliable service, safe service, and low prices.

As a consequence of the shift in the composition of the air transportation passenger market, in concert with factors such as economic decline, terrorist

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pecific characteristics of a strategic planning process that cause it to be effective in leading to the attainment of organizational performance objectives. These characteristics are that the process should be goal-oriented, provide for management-strategy compatibility, provide for effective incorporation of a firm's human resources in the overall strategy, incorporate the organizational budgeting function into the strategic planning process, and incorporate information management into the strategy planning process (Hamel, 1996). Basing the strategy of an organization on specific goals developed in the strategic planning process has been positively correlated with the attainment of organizational performance objectives. The basing of strategy on specific goals creates a common focus throughout an organization. The clarification of goals within an organization has been found to be especially effective in improving departmental and unit performance within an organization. Goal inclusion in the strategic planning process is essential to assure the attainment of organizational performance objectives, regardless of the industry in which an organization functions (Akers and Porter, 1995). An important element in the linking of th
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Some common words found in the essay are:
Mastrianna Hailstones, Applications IS/IT, Southwest Airlines, Wolf Gering, IS/IT Technology, American Airlines, Chow Raffiee, Litschert Ramaswamy, Middle Eastern, Michael McCaskey, air transportation, strategic planning, planning process, strategic management, strategic planning process, information technology, southwest airlines, expressive systems, external environment, leiner 2000, air transportation industry, transportation industry, free market economy, mastrianna hailstones 1995, price elasticity demand,
Approximate Word count = 9623
Approximate Pages = 38 (250 words per page)

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