Export Feasibility Analysis of Astro-Vest Softwar

Astro-Vest is a newly created product which has been in research and development for three years and in beta testing for six months. The following analysis examines the feasibility of exporting this software product to Japan.

The economic climate in Japan is changing rapidly in response to stock market devaluations of the last several years. These largely negative financial events have had a profound impact on the social and economic needs of the population.

Great copyright improvements have been made in Japan. However, the lack of import rights in existing laws has forced Japanese consumers to pay unusually high prices for some kinds of software products, including Astro-Vest.

The current Japanese government, for the most part, recognizes the significant role of greatly-reduced trade barriers in creating a stable trading economy. The volume and types of imports is growing, since many barriers have been analyzed and corrective steps have been instituted.

A strong aspect of Japan's ancient and modern cultural history is an acceptance, if not total belief in astrology. Among the most popular American business lecturers in Japan are men who are the more visible believers in the theory that portfolio management can logically be based on astrological principles.

The market for all information technology products in Japan is growing constantly, imported software hitting 1994 figures of $4 b

. . .
e American marketplace, "astro-investing" has not yet reached the level of acceptability granted to other systems of market analysis such as Fibonacci ratios, Elliott wave theory, Gann techniques, and Bayer prediction methods. But this concept is received rather openly in Japan. This is because astrology implies fate, and fate is a concept well understood by practicing Buddhists (an estimated 70 percent of the Japanese populace. Mary Lowengrad (1993), writing in the Institutional Investor (1993) explains Crawford's theory: Planetary movements influence human behavior, and so on have an impact on financial markets. Crawford claims he can decode a small mob of quivering emanations from space: Sunspots, full and new moons, ionospheric electrons, gravitational and electromagnetic forces, all operating in a dynamic causal relationship to natural growth patterns and cycles. Crawford thinks lunar and solar eclipses in particular have played a significant role in bond and commodities markets during the past decade. Astro-investing is based on the blending of traditional methods of charting planetary movement and the cycles of a free market economy. The most common schools of Astro-investing use a raw data base of 105 years of Dow
. . .

Some common words found in the essay are:
Ministry Finance, Marketing Strategy, Investment Software, Latin America, SUMMARY Astro-Vest, Japan Astro-Vest, California Japan, Institutional Investor, Purchasers Data, Dow Jones,  , marketing strategy, astro-vest software, murcheson 1997, rogers 1995, stock market, japanese consumer, software market, marketing strategy astro-vest, sales estimated, strategy astro-vest, environment marketing strategy,   30%, astro-vest investment software,   total,
Approximate Word count = 4501
Approximate Pages = 18 (250 words per page)