Running a Seasonal Restaurant
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Owning one's own business and being one's own boss has a powerful allure for most people. The work can be difficult, and running a company can require more hours than working for someone else. However, the financial rewards, and the personal satisfaction associated with having one's own business can be considerable. When the business is one with a high level of social interaction, such as a restaurant, there are personal rewards that move beyond the financial satisfaction that may result. A successful restaurant becomes a part of the community that it serves and can become a focal point of that community. This makes the restaurant business very different from other types of businesses and adds to the personal satisfaction that the owner receives. However, restaurants also have traditionally low operating margins and are one of the riskier businesses that can be developed. This research examines the issues associated with running a seasonal restaurant in Ocean City, Maryland, and the important considerations that such restaurateurs needs to take into account.Ocean City, Maryland, is located on the state's lower eastern shore in Worcester County. As early as 1869, tourists began coming to the area (built on a ten-mile long barrier reef) and a 400-room hotel opened in 1875. An amusement park opened in the early 1900s, and the entire area increased in popularity when the railroad was extended to reach Ocean City and when a bridge was built
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ikely to close from January through March, or November through March, where they would remain closed for eight months 20 and 30 years ago. This shift indicates that the area is becoming more popular as a year-round destination, at least for diners, and that the local region is able to provide enough customers to support the businesses year-round.
The second trend which has emerged is the popularity of lunch menus. Many seasonal restaurants traditionally served only dinner, which greatly reduced their operating costs. This was particularly true if restaurants focused on attracting upscale customers as is often the case at resorts. Over the years, however, the restaurants in the Ocean City area have added lunch menus to their restaurants. This indicates that the area is able to support local lunch service since tourists often do not dine in for lunch, and since locals are likely to eat at restaurants located close to their workplace (Gilbert OKRB99319020).
The Business Plan
The business plan can be the most important document that a business produces since it can contain the strategy for the company's long-term success. Business plans are used by creditors and potential customers to judge the company's strategy, and can be
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Some common words found in the essay are:
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Approximate Word count = 3379
Approximate Pages = 14 (250 words per page)
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