Novotel Mangement Problem

In the early 1990s, the senior management at Novotel recognized that the business environment within which the company operated was in a state of transition. A further recognition by top management at the firm was that the organization needed to change if it was going to remain competitive in the future. After much sole searching and analysis, the company adopted a plan called Les Recontres de Futur. This plan provided for the reconstitution of the firm into a virtually new company that will be prepared to function competitively in the emerging environment within which the company must operate.

Les Recontres de Futur incorporated many important elements. Among the more important of these elements are (1) decentralized authority and responsibility, (2) a customer-centered focus, (3) employee empowerment, (4) a renewed and more open organizational culture, (5) a reengineering of how the firms conducts its business, (6) a restructuring of the firm's organization to better reflect how the firm will function in the f

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de Futur reflected the fact that top management did recognize the important role that would be played by organizational culture at Novotel in the future. This action by top management at Novotel was an important step toward a competitive future for the firm. At TI, the company also focused extensively on what is referred to frequently as change management techniques to support reengineering (Moad, 1993). Change management means, among other things, adjusting the way workers are evaluated and rewarded to get them to support changes. This procedure "means evaluating workers on their breadth of technical knowledge and giving bonuses based on their performance on specific reengineering projects as measured in business results" (Moad, 1993, p. 25). TI has improved its reengineering success rate to about 80 percent. A big part of the reason is that people now understand that "they're expected to help create new business processes, not just automate what's already there. It's not just quicker delivery of applications that reengineering requires. It's also the ability to create applications in an entirely new way·one that's in sync with the emerging new business process" (Moad, 1993, p. 25). At Novotel, change management
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Some common words found in the essay are:
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Approximate Word count = 2428
Approximate Pages = 10 (250 words per page)