ROLEX CELLINI WATCHES

Rolex is a watch manufacturer based in Switzerland that manufactures watches renown for their quality and craftsmanship. The Oyster line was one of the first waterproof wristwatches every marketed, and the Cellini Collection focuses on jeweled watches. Rolex pioneered the wristwatch, which supplanted the pocket watch for men and made watches popular for women. The Cellini collection uses 18 carat gold (yellow or white) and sapphire crystals. Bands are available in either gold bracelet or a leather strap. Cellini watches are available with or without diamonds ("Cellini, 2003).

All watches perform the same basic function: they indicate the time. Some watches, including some Rolex watches, also provide day and date information, or ancillary data such as the time in a different location, or a timer/stopwatch function. Digital watches often combine multiple functions, including calculators, into their

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