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Alternatives Available to ISI

Internet Securities, Inc. (ISI) consolidates information about emerging markets and their business environments and makes that information available on a subscription basis to interested parties (companies and individuals). In some cases, the company sells the information to those within the emerging markets themselves; in other cases, the company sells to those outside the markets who are interested in conducting business within the developing region or country. To accomplish this, ISI has built a network of information sources around the world, and supplemented that with a network of sales representatives. The company is headquartered in the United States. At this point, the company has grown to the point that it is likely to encounter a different type of competition than it has in the past, and its problems are changing from those of a new start-up company to those of an existing ongoing concern. At this point, the company is shifting from "growing fast" to "growing strong." This research considers the various alternatives available to ISI, and which of those alternatives offers the best strategy for future success.

ISI was founded by two brothers, Gary and George Mueller, who divided the task of running the company. Gary is president and chief executive officer (CEO) and has a background in business operations in eastern Europe. He received both his undergraduate and MBA degrees from Harvard University. George, who serves as vice-president and chief operating officer (COO) is trained as an engineer with degrees from Carnegie Mellon University. Between the two brothers, they had the initial expertise necessary to create and run the business. Gary handled the business side of the operation, including finding the first information sources and coordinating operations, while George handled the technical side of the company, including getting the right equipment and software up and running to support the company.

ISI tak...

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Alternatives Available to ISI. (1969, December 31). In LotsofEssays.com. Retrieved 16:15, March 28, 2024, from https://www.lotsofessays.com/viewpaper/1696185.html