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Addison Mizner Pottery

CONSUMER AUDIT OF ARADIO ZAMBRANO POTTERY

Retail store specializing in custom-made pottery objects and housewares. The company has a carriage trade clientele, and mentions in its brochures that is has accessorized the homes of several Latin TV celebrities and several professional sports figures. The store also holds pottery classes designed to match the demographics of the Boca Raton Area.

Boca Raton is the invention of an architect named Addison Mizner who, in 1920, bought 17,000 acres of land and designed what was to be a new world resort, "a utopia of architectural beauty, centering around an exclusive resort hotel. Boca Raton became a playground for the wealthy who enjoyed staying at The Boca Raton Resort and Club, then known as The Cloisters" (Chamber of Commerce, 1999).

Until the early 1960s, Boca Raton remained a small town with an additional seasonal population. Like its South Florida neighbors, Boca Raton experienced a building boom during the 1970s. "The strict zoning standards that were adopted during that time, and continue to be implemented, are responsible for the beautiful Boca Raton that we enjoy today (Chamber of Commerce, 1999).

MARKET SIZE--(Boca Raton/Palm Beach/South Palm Beach/Lake Worth, Ft. Lauderdale)

(Source: Boca Raton Magazine, Online)

(Source: Boca Raton Magazine, Online)

(Source: Boca Raton Magazine, Online)

(Source: Boca Raton Magazine, Online)

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Addison Mizner Pottery. (1969, December 31). In LotsofEssays.com. Retrieved 00:12, April 20, 2024, from https://www.lotsofessays.com/viewpaper/1696600.html