Leadership

Not everyone has the same moral code and awareness of rules and laws. In the so-called "ethics era" of the 1990s (Smith, 1995), morality is no longer thought of as an issue peripheral to the activity of a business. Rather, as institutions become responsible to society for meeting consumption needs in the content of society's ethical and spiritual expectations, ethical issues are "assuming a level of importance approaching the more traditional managerial and strategic concerns of marketing inquiry" (Reidenbach and Robin, 1998). The concern about ethics in business is closely related to the issue of social responsibility, which refers to "the doing of societal good unrelated or minimall

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lt at best to analyze regardless of moral issues. Ethics of Charismatic Leadership The word charisma is derived from a Greek word meaning "gift of grace". For years, social scientists have analyzed and debated the origin of charisma and why people gravitate towards charismatic leaders. Influential sociologist Max Weber was one of the first to study the theory of charismatic leadership. According to Weber, social actions are controlled and directed by a general belief on the part of the members of a society that a legitimate social behavior will be oriented in terms of that order constitutes is the basis for its authority. There is an intimate relationship between emotion and ethics. It reflects back to the nature of the relationship between leaders and the led. Following may be as active and autonomous a choice as leading. Ethical leadership is essentially based on an emotional relationship, with the emphasis on charisma replaced by the notion of trust. Charisma derived in its current usage from the German sociologist Max Weber, it is perhaps the only such term that so explicitly refers to the emotional quality of leadership. "Thus it is those who would follow, not those who lead, who are the ultimate power in an
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Approximate Word count = 3236
Approximate Pages = 13 (250 words per page)