ARTEMIS SPORTSWEAR CASE STUDY
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Artemis Sportswear manufactures sporting equipment and apparel and is based in Louisville, Kentucky. The company competes against companies such as Nike and Adidas, which are much larger and which have significant production facilities overseas where labor costs are less expensive. Artemis has enjoyed good relations with its labor force, but has also suffered a downturn in its profits during the early 2000s. The company is now considering ways to retool its production processes in order to cut costs and improve its profitability. This research considers two options, relocating production facilities overseas and changing to specialized production, and evaluates which holds the most potential for Artemis.Relocating production facilities to the international market has strong allure for American companies. Labor costs can be significantly lower, and the sportswear industry in particular has found success in this type of production. Nike, for example, manufactures all of its shoes overseas (Feitelberg, 2001).
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Some common words found in the essay are:
Lavelle Barnett, ANALYSIS Relocating, Buy American, Nike Adidas, Louisville Kentucky, CONCLUSION Moving, REFERENCES Feitelberg, Artemis Sportswear, production facilities, World Report, jobs overseas, product line, Intelligence Wire, buy american, plants implement just-in-time, labor costs, feitelberg 2001, american jobs, american workers, labor force, relocating production, moving jobs overseas, perry lavelle barnett, relocating production facilities, production facilities overseas,
Approximate Word count = 737
Approximate Pages = 3 (250 words per page)
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