The key to a successful advertising image is often in the details. That means more than just a single item. And here, oin this Buell Motorcycles ad, you get the idea right away that this is not just any ordinary cycle. You see the rider, all togged out in sports gear (and safety helmet of course. What you see is a wide open space, an interstate or some sort of superhighway, with an overpass in the background, all framed against a brilliant clear blue sky. Perfect motorcycle weather! The ad literally takes you for the thrill of the curves in a wide open countryà.You don't really know if it's in the U.S. or somewhere else. It really doesn't matter, since Buells are sold internationally.
What is interesting is that while the ad talks about a winding road, it is
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