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Symbols & Myths of Hewlett-Packard

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According to Bolman and Deal (1997), ôAn organizationÆs Character is revealed and communicated most clearly through its symbolsö (38-41). An organizationÆs symbols and myths help spread the values among the organizational culture that affect performance in three ways: they form a stable base for guiding employee decisions and actions in a rapidly changing workplace; they form an integral part of an organizationÆs value proposition to customers and staff; and, they energize people to go the extra mile for their company (Harrington and Miles, 1996, 163). Shared values that arise from organizational symbols and myths form a basis for people to make decisions and take actions. As an organization evolves, these values often help resolve the problems and challenges it faces.

Computer manufacturer Hewlett-Packard (HP) is itself something of a myth. Bill Hewlett and Dave Packard founded HP during the Depression with $538 million in capital with an overriding belief that has become a corporate myth: ôbuild better mousetraps, not cheaper onesö (Musler, 2002, A43). HP established many new symbols of its corporate image at a time when most argued that companies were indebted only to shareholders: employee participation, profit-sharing, community involvement, and diversity. In fact, HPÆs reason for why the company exists is: ôContribution and responsibility to the communities in which we operateö (Har

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Approximate Word count = 977
Approximate Pages = 4 (250 words per page)

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