Harvest Goal: Case Study
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It is necessary for an entrepreneur to have a "harvest goal" for the purpose of enterprise growth, longevity, and stability. An example of a California firm that does appear to have engaged in a systematic approach to growth and harvesting is Polycom, Inc., which describes itself as the world's leading provider of video teleconferencing "solutions." What began with several innovative patents on equipment appropriate for setting up teleconferencing between geographically remote sites rather quickly evolved into a public offering. Since 1996, when the company went public, it has continued to enlarge its market share, by not only continuing to innovate technologically but also forming alliances with other technology companies, some of which compete with Polycom at certain levels, others of which have technology complementing Polycom's, in order to accomplish strategic and customer-service objectives. According to Timmons and Spinelli, the harvesting process is one that exploits the established value of the enterprise and then adds value in a specific way (2004, p. 610). The original value of Polycom can be loc
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Some common words found in the essay are:
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Approximate Word count = 760
Approximate Pages = 3 (250 words per page)
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