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THE ROLE OF THE SUPERINTENDENT

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THE ROLE OF THE SUPERINTENDENT IN THE SCHOOL

Superintendents define their job responsibilities variously, with definitions that range from being an employee of the school board responsible for implementing the school board's policies to being professional paid staff responsible for providing vision and leadership for lay leaders (the school board). While the role of urban superintendents may be changing the most, superintendents of smaller or rural districts are also being forced to confront the necessity of adopting new methods of operating in light of local and national scrutiny of schools and the public's desire for higher academic standards.

The key leadership skills possessed by the ideal superintendent of the next century will include human, technical, and conceptual abilities (Hoyle, 1989, pp. 376-379). Superintendents must play three roles in order to exercise real leadership: politician, manager, and teacher (Cuban, 1985, pp. 28-38). The role of the superintendent is also to ensure that all members of the community believe that they have a stake in the public schools (Houston, 1997, pp. 756-759). And, to further complicate the superintendent's job, as stated in an article originally appearing in The School Administrator, he or she has a key role to play in school reform: "local superintendents must play a central role by working as an intermediary between the state and the schools, parents and public" (Cross, 1997, p. 2).

. . .
ditional public relations materials and community relations efforts. The National School Public Relations Association (NSPRA) suggests that successful superintendents step out from behind their desks and create personal one-on-one relationships with teachers, school administrators, and board members. Additionally, but not secondarily, their job is to create bonds of trust with parents and community members, including local businesses, corporations, and social service nonprofits (Kleinz, 1998, p. 3). N.S.P.R.A. recommends the following strategies for success: Superintendents should schedule school visits several times a year, making it a point to visit classrooms as opposed to conducting staff meetings. Superintendents should meet regularly with staff, parents, students, and advisory groups. Superintendents should monitor agendas and attend important City Council meetings and various planning and economic development groups. Superintendents should join the Chamber of Commerce. Superintendents should serve on business and civic group boards and foundations. Superintendents should attend school and community activities and spend time meeting and talking with people. Superintendents must establish good working relatio
. . .

Some common words found in the essay are:
School Administrator, Commerce Superintendents, PROGRAM Superintendents, Dr Cohn, Association NSPRA, Lennox CA, Board Education, Chamber Commerce, Delta Kappan, Zimmerman Fulbright, wimpelberg 1997, public relations, phi delta kappan, delta kappan, phi delta, public relations association, school district, national school, school public, relations association, board education, national school public, school public relations, dr cohn, johnson cited wimpelberg,
Approximate Word count = 1597
Approximate Pages = 6 (250 words per page)

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