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McDONALD'S CORPORATION

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social performance matrix. Environmental threats are assessed in Figure 2, which may be found on the following page. The assessment is presented in the form of an ethical audit of strategy.

-----------------------------------------------------------------1. Impact of right to life

Violates x Promotes

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Violates x Promotes

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Violates x Promotes

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Violates x Promotes

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5. Impact on right to freedom of conscience

Violates x Promotes

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Violates x Promotes

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Violates x Promotes

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Just x Unjust

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Just x Unjust

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Just x Unjust

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Great good x Great harm

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Great good x Great harm

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Industry sales in 1990 are expected to increase by 4.9 percent over 1989 levels (Barr, 1989b). By 1994, industry sales are projected to increase by a further 20.2 percent (Barr, 1989b).

An assessment of industry dynamics is presented in Figure 3, which may be found on the following page. The assessment is pres...

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McDONALD'S CORPORATION. (1969, December 31). In LotsofEssays.com. Retrieved 21:37, April 30, 2024, from https://www.lotsofessays.com/viewpaper/1682975.html