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AVON

esigned. Jung, with very little operating

experience under her belt, was suddenly running a company with millions

of independent sales reps and operations in 137 countries. Now, with the

need to reconcile the intersection of the Internet's explosive growth with

the company's Old Economy direct-sales business model, Jung is faced with

what is shaping up to be one of Corporate America's toughest consumer-products

For a marketer who cut her teeth in high-end fashion at ritzy retailers

like I. Magnin and Neiman Marcus, reinventing a dowdy megabrand like Avon

would seem an unlikely career high. Precocious from the start, Jung was

second-in-command at I. Magnin & Co. before she was 30 year

s old. At 32 she was in charge of all women's apparel for Neiman Marcus

and regularly jetted to Europe for the runway shows. Two years later, in

1993, Jung married Bloomingdale's CEO, Michael Gould, 15 years her senior,

left her job at Neiman Marcus in Dallas, and moved to Manhattan.

...

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AVON. (1969, December 31). In LotsofEssays.com. Retrieved 00:09, May 18, 2024, from https://www.lotsofessays.com/viewpaper/1685058.html