Benetton
variety
IT-based links/demand responsiveness
Alternative sourcing strategies Aging demographic
Alternative marketing strategies Limited product variety Increase product variety in mature market
U.S.-based manufacturing Leadership lineage
The company has achieved competitive advantage
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Benetton. (1969, December 31). In LotsofEssays.com. Retrieved 11:26, April 27, 2024, from https://www.lotsofessays.com/viewpaper/1685082.html
Lots of Essays. "Benetton." LotsofEssays.com. LotsofEssays.com, (December 31, 1969). Web. 27 Apr. 2024.
Lots of Essays, "Benetton.," LotsofEssays.com, https://www.lotsofessays.com/viewpaper/1685082.html (accessed April 27, 2024)