Hewlett Packard

COMPANY HISTORY

William Hewlett and David Packard started their business in David Packard's garage in 1938, in Palo Alto, California (Moskowitz, Katz, & Levering, 1982). Their first product was a new type of audio oscillator, which is a device used in the measuring of sound waves (Moskowitz, Katz, & Levering, 1982). The initial order for the product was placed by Walt Disney Studios.

During the Second World War, the company received a government contract to build microwave signal generators for use in antiradar devices. The earnings and experience derived from its war work placed the company in a good position to take advantage of the opportunities which were opened up by the development of the post war electronics business (Moskowitz, Katz, & Levering, 1982).

The company grew through both new product introductions, and acquisitions. It was their introduction of the handheld scientific calculator in 1972, however, that propelled the company to the forefront in consumer electronics (Moskowitz, Katz, & Leve

. . .
ession in the early Potential to convince 1990s existing Hewlett Packard user base to upgrade to company's new Spectrum line =============================================================== STRATEGY HewlettPackard's strategy has remained fairly consistent throughout the company's existence. It pursues technological innovation, high product quality, and outstanding customer service. This combination has proven to be highly successful, and it will likely continue to be. OBJECTIVES One of HewlettPackard's primary objectives prior to the advent of John Young as CEO was the avoidance of debt, and the internal provision of capital. The advent of Young as CEO has seen the company enter into debt capitalization. The company's longterm debt, however, remains almost unbelievably small$55 million, or 1.1 percent of equity, in early1989 (Niemond, 1989a)when compared with that of its competitors in the computers and peripherals industry$12.6 billion, or 15.1 percent of equity, in early1989 (Niemond, 1989). The company also strives to earn a minimum 5.0 percent return on sales, and minimum 15.0 percent return on shareholders' equity. In the past
. . .

Some common words found in the essay are:
Companies HewlettPackard, Value Line, Corporate Behavior, Trilogy Systems, Katz Levering, John CEO, STRENGTHS WEAKNESSES, Financial Technical, HewlettPackard Company, Hewlett Packard, niemond 1989a, value line, strengths weaknesses, peripherals industry, computer peripherals industry, social responsibility, computer peripherals, katz levering 1982, katz levering, niemond 1989, moskowitz katz, levering 1982, moskowitz katz levering, value line investment, line investment survey,
Approximate Word count = 2014
Approximate Pages = 8 (250 words per page)

More Essays on Hewlett Packard