The Internet

One of the areas which garners a lot of media attention is the issue of marketing to youth. Some precautions can be taken to ensure that minors do not view "adult" sites, such as those offering pornography or selling alcohol, but these precautions are largely based on the honesty of the consumer. Consumer groups and some business groups have now joined forces to find ways to force better enforcement age laws on the Internet, such as requiring that alcohol shipments be sent to a local liquor store where the purchaser's identification can be verified by a clerk ("Cyber Grapes," 1999, p. 8).

On-line gambling, which is in its infancy according to most analysts, also poses a problem in terms of ensuring that underage consumers do not participate. Aside from the ethical issues of whether such activity should promoted on the Internet (where compulsive gamblers woul

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Some common words found in the essay are:
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Approximate Word count = 1048
Approximate Pages = 4 (250 words per page)

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