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Survey of Five Fast Food Restaurants

I visited five fast food restaurants. The restaurants were Burger King, Wendy's, Baja Fresh, MacDonald's and Taco Bell. At Taco Bell, Baja Fresh, Burger King and Wendy's in store patrons were required to enter one queue from which they were served in consecutive order. At MacDonald's patrons selected a register and lined up for service. I noted a certain amount of line hopping at MacDonald's as one line move slower or more quickly than the other based on the experience of the employee working at the register combined with the size and complexity of the orders being placed.

Each restaurant had a different number of registers. At Baja Fresh, there were two registers and both were in operation throughout my visit. At Burger King, there were three registers available and all three were in operation. At Taco Bell, there were three registers and all were in operation. At Wendy's, there were three registers, but only two were in operation during my visit. At MacDonald's, there were ten registers of which seven or less were in operation during my visit.

At MacDonald's, it was clear that much of the work was done ahead of time. Completed food items were sent down a slide from the cooking area to the serving area. At Wendy's, the food preparation area is not in sight, but it was clear based on how quickly the product was served that much of the food preparation had to be done in advance. At Taco Bell, the food was prepared to order and it is easy to see the food preparation area. At Taco Bell, each assembly line of employees reads customers orders from a computer screen. At Burger King, the food preparation area is difficult to see. However, because it takes several minutes for orders to be ready for pick-up, I assume the food is being prepared to order. At Baja Fresh, all of the food is made to order. Nothing is prepared in advance and the restaurant chain states that it does not use heat lamps, steam tables, or microwave...

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Survey of Five Fast Food Restaurants. (1969, December 31). In LotsofEssays.com. Retrieved 03:28, March 29, 2024, from https://www.lotsofessays.com/viewpaper/1687964.html