ions,Thai Silk would become the controlling share holder in a jointventure operation. The company's initial capital investment in the proposed weaving mill would be Bhat2.4 million. An investment of thismagnitude represents a major undertaking for the Thai Silk Com pany, and, thus, is a cause of concern for many individuals associated with the company, including the company's managing director, William Booth. Booth is concerned that alternative uses for the Bhat2.4 million might provide greater long term earnings potential for the company, and that risks associated with an investment in the proposed weaving mill might not have been fully assessed. The decision as to whether to proceed on the joint ventureproposal is the problem addressed in this case. Most of the
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