services across borders has invariably diminished the strength of some of the cultural characteristics, particularly in formerly traditional or conservative cultures.
Culture in Japan and the United States
Hofstede (1993) compared the two countries under investigation in this report -- Japan and the United States -- on all five dimensions of his cultural framework. The following table depicts these comparisons, with scores ranging from 1 to 100, with 100 being the highest possible score. Notations of "H," "M" and "L" refer, respectively, to "High, Medium and Low."
Hofstede's (1993) Analysis of Japan and the U.S.
Dimension of Culture Japan United States
Long-Term Time Orientation 80H 29L
Based on these data, several general conclusions about Japan and the United States -- and their business interactions -- can be made. As Hofstede (1
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