North Fork Bank

The key question concerning a financial institution of this type is the outlook for the real estate market. If the real estate market remains strong, the company will do well almost regardless of other considerations. Its market position in a strong real estate market is good enough so that it will benefit. Even if it has problems, it will have the resources to solve them.

The risk factor is the outlook for real estate in a market that has been widely characterized in the financial press as a speculative bubble. If the market is a bubble that pops, institutions similar to NFB will be exposed to serious problems. The continued upward movement of the fed funds rate by the Federal Reserve open market committee has so far had little effect on long rates, and hence mortgages rates. There has even been discussion in the financial press of the possibility of an inv

. . .
and lacks the resources at this time to establish itself as a national or international banking force. There is no incidation that this is even contemplated. The tri-state market is a very large mature market. With a population of about 30,8 million it would rank 37 in population among the countries of the world. Its GDP would be even higher. Incumbents resistance--the existing banks would resist very vigorously, and have the resources to be formidable opponents New entrant strategy·very difficult to formulate a workable strategy Routes to market·probably non-existant Supplier Power Brand reputation·While there is nothing wrong with NFB reputation, other banks such as Citibank, Morgan/Chase and Bank of New York are probably considerably stronger Geographical coverage·The geographical coverabe of NFB in the NY metro area is excellent, but so is that of the competition. Product/service level quality·the underlying product, money is fungible. The level of service and ability to deliver original ways of lending money and attracting deposits is probably equal. Relationships with customers-- The older banks have very long standing relationships with customers that will be difficult to change. Bidding processes/capabilitie
. . .

Some common words found in the essay are:
Commercial Industrial, York Morgan/Chase, Bank NFB, Chase Citibank, Disadvantage FNB, VIII NFB, Competitive Rivalry, Development Alternatives, Entrants Entry, Power Buyer, north fork, real estate, fork bank, north fork bank, real estate market, commercial bank, estate market, ny thrift, bank york, savings bank, fork bank trust, bank trust, holding company, inc ny thrift, north fork bancorp,
Approximate Word count = 2998
Approximate Pages = 12 (250 words per page)