rformance.
Herzberg (Herzberg, Mausner, and Snyderman (1959) developed the twofactor model of motivation that is often confused with Maslow's hierarchy of needs. The twofactor model divided the factors involved in an individual's organizational life into hygiene factors and motivation factors. Maslow's (1954) hierarchy of needs and Herzberg's (1966) twofactor model are not identical. Herzberg (1966) included such factors as compensation, working conditions, and so forth in the hygiene group. An unsatisfactory status of any of these hygiene factors could result in a disincentive for the individual to perform productively. In contrast, however, a satisfactory status for the factors would not motivate the individual to excep
...