ng-term.
A key part of a new business is where it is located. Some businesses, such as restaurants and retail operations, can trace their success directly to their location. A good location in a high traffic area is important for these types of businesses, which depend on walk-in customers for substantial parts of their revenue. Choosing a location is based on the market research conducted prior to this point. It requires that management understand where the customers are located, and how best to reach them. Location is also important in the concessions that management is able to negotiate with the landlord. For a service business, the company probably does not need much more than an office; in some geographic locations
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