Airborne Express Company

The issue of whether employment, after graduation, should be pursued with the Airborne Express Company may best be resolved by an analysis of the industry (air cargo), the company, and by examining insights into jobs with supervisory duties. While present and former employees of Airborne Express have lauded the company for its aggressiveness, competitive spirit, innovations and overall creativity, there are other factors which must be considered such as the increasing use of computerization in place of workers, the effect of fierce competition within the industry, the yet undetermined influence of facsimile mail on "letter express" earnings, and the investment in education and training the company is prepared to make in its employees. Many employment counselors urge clients to consider wages as possibly the highest priority because they afford the means to pursue other, more personal ends. Counselors, with a career-view for their clients, encourage job satisfaction, potential, income-as-opposed-to-wages, and an evaluation of the options that may be opened or closed as a result of accepting a specific job. In other words, there will always be variables to a job search. The prudent job-seeker will attempt to reduce those variables as much as possible.

The air cargo industry underwent a dramatic restructuring during the 1980s. Following the deregulation of air cargo in 1977, a number of air freight forwarders and surface transportation companies acquired their own aircraft a

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ries worldwide. Industry analysts have looked upon the company favorably: "Rapid growth in recent years was spurred by offering large accounts rate reductions for volume shipments. Continued shipment growth, together with improved margins, should lead to earnings improvement . . . [which] earnings for 1994 are estimated at $2.20 a share, up from the $1.66 of 1993."4 Meanwhile, international shipments will be driven by growth in small package express traffic which should favorably increase revenues. Also, as overnight shipments increase, lower- priced deferred and less premium services should provide significant growth in the future. These positive estimates may have been due, in part, to the announcement in August 1993, that IBM had awarded a contract to Airborne for U.S. export distribution in European, Middle Eastern, African and Asia Pacific areas. Other important company developments may also have contributed: total domestic shipments in 1993 rose 23 percent from those of 1992; overnight service increased 14 percent; and lower-priced select delivery increased 52 percent resulting in a drop of 4.9 percent in average domestic revenue per pound, although domestic revenues increased 18 percent. Off-setting these positive result

Category: Business - A