eract with their external environments. The authors postulated that such transformation will occur through a hierarchy of effects resulting from the implementation of computer network technology.
The firstorder effect in the effects hierarchy is the substitution of information technology for human coordination. An increased use of coordination is the secondorder effect,
while the thirdorder effect is a shift in organizational structure to one that is coordinationintensive.
Corporate organizations entered a knowledgebased phase of technological development in the mid1970s, and continue in that phase of development in the 1990s. While the development of the knowledgebased phase began some time ago, it is, in the earlyto mid1990s, far from complete, and no one is yet sure just what corporate organizations will be like in the early years of the next century, although the next century is less than a decade in the future.
The computer may be the most significant and pervasive technological innovatio
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