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Political Commercials

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Political commercials can run the gamut, from ads that attack an opponent to ads that build up the candidate, from ads that are meant to turn out certain demographics to ads that are meant to keep certain demographics at home on election day. The best political commercials are those that create a lasting impression in the minds of their viewers, that impact all those who watch them regardless of their political orientation. The three best political commercials in the last forty years are "Daisy," "Weekend Passes," and "Wolves." While these commercials are all different, they each created a visceral reaction in their viewers that helped their candidates get elected. In the final analysis, the best political advertisements are those that foment a gut reaction in their viewers irregardless of their political leanings. By this measure, the three ads discussed in this paper are the best political advertisements ever created.

In 1964, Lyndon Johnson aired perhaps the most famous and most effective political ad in the history of presidential elections. Entitled "Daisy," the ad showed a little girl standing

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Approximate Word count = 752
Approximate Pages = 3 (250 words per page)

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