Income Differences & Political Affiliation

The purpose of this study is to examine whether there exist significant income differences between groups of people based on their political identification. As the nation becomes more politically polarized, companies which take political stances, or even financially contribute to political candidates, risk offending and alienating a significant segment of the population. As a recent example, the Walt Disney Company decided that it would not distribute a film by Michael Moore, Farenheit 911 (despite having funded it's production), because it feared any possible backlash in an election year. Disney provided no data to support it's decision, however. It is important to know how such decisions will effect the profitability of companies, and this research is intended to offer a first step in providing quantified reasoning behind any such decisi

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