hanisms to attach real accountability to a corporate social responsibility toward the physical environment (Russo & Fouts, 1997).
Suggestions have been made that the most appropriate mechanism for the linking of accountability and corporate social responsibility for the physical environment is through a demonstration that a positive relationship exists between corporate responsibility and environmental performance. The assumption underlying such suggestions is that the profit motive will cause corporations to adopt and implement policies that protect the physical environment. Unfortunately, empirical research on the relationship between profitability and environmental p
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