Definition of a distribution strategy for Qianjiang Group generators in the United States
Development of an action plan for the distribution of Qianjiang Group generators in the United States
Development of an evaluation plan for the monitoring of the effectiveness of the distribution plan for Qianjiang Group generator sales in the United States market
Five major distributors/retailers of small capacity electric power generators in the United States market are identified in this step. The information developed for each of the five distributors/retailers includes the following:
Number of stores or outlets for each distributor/retailer
Location of sales outlets, markets covered, and main business line of distributors/retailers
Focus generator brands carried by distributors/retailers
The information described above is summarized in Exhibit 1. The exhibit may be found on the followi
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