r America Online to help develop electronic delivery of movies to consumers' homes as part of Blockbuster's strategy to extend its video store rental franchise (Anonymous B7).
There are several reasons behind the studios' attempts to make their product available for download from the Internet. One major issue is that of Internet piracy. Although not to the same extent, studios are finding themselves subject to copyright infringements similar to those experienced by the music industry through intermediaries' and end-users subscription to Napster (Hofmeister A1). Frank Biondi, senior managing director of Waterview Advisors, which invests in Internet technologies, contends that there are alread
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