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Public Relations Campaign Overview

are complete and removed prior to the siteÆs closure. One advantage of relocation is cheaper price. The firm would gain a significant increase in its production without sacrificing manufacturing cost thus lowering the price in the future. It must reassure the consumers that its products will bear the same quality they are accustomed to enjoy. The product availability will not change because the company has several shipping contracts domestically and internationally. The PR department of Riordan Manufacturing has been proactive with the issue and totally engaged to ensure everyone is properly informed to eliminate confusions.

Crisis Management Plan One essential component of the public relations effort is a crisis management plan. In any public relations undertaking, there is always the risk that conditions could change, events could occur that reflect badly on the company or the move, and unexpected market changes could force the company to go a different way. For these reasons, Riordan must have a crisis management plan to anticipate and deal wit

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Public Relations Campaign Overview. (1969, December 31). In LotsofEssays.com. Retrieved 01:12, May 18, 2024, from https://www.lotsofessays.com/viewpaper/1712260.html