Marketing Medical Services

 
 
 
 
In my opinion, general economic factors play a role in the success or failure of any organization that provides a service to consumers. This would include organizations providing health care services. Remaining competitive in a service industry is a critical success factor especially in an economy in recession. Even if someone is able to think of medicine as a service industry, it is difficult to know which competitive factors most patients with consider important when selecting their health care provider. Nevertheless, whether the health care provider is a doctor, a medical group, a cli


     
 
 
 
    

 

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