hain as it uses for its other stores, giving it supply side control, as well ("About Sam's," 2009).
Wal-Mart's growth in the last 47 years went from penetrating markets in rural communities, suburban areas, and finally international markets. In each phase of growth, Wal-Mart continues to leverage technology and a sophisticated distribution system from the beginning to minimize costs and maximize efficiency ("About Us," 2009).
Wal-Mart is the market leader in the discount retail industry in the U.S. It is also the premier retailer in Canada and Mexico, and has a strong presence in Europe and Asia.
Saving people money to help them live better was the goal that Sam Walton envisioned when he opened the doors to the first Wal-Mart more than 40 years ago. Wal-mart product mixes are products that match individual consumption of the community or products that match their lifestyle. The products which include many or nationally known manufacturers (i.e. Procter and Gamble, Johnson and Johnson's) range from consumer durable, non-durable goods, food products/perishable items, and pharmaceutical products etc. all sold through retail stores and internet channels.
Wal-Mart's dominance in the retail industry is unmatched; loved or reviled they continue to fulfill the satisfactions of consumers. The following provides an insider's perspective on what they do to continue to be effective and relevant in the marketpla
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