e built their careers on this dual response to the same content in different media." The truth is that if there is anything you would be embarrassed about if you went into a bookstore and asked for a book on the subject, it will probably show up sooner or later on one of the TV tabloid talk shows.
Television has always made celebrities of whomever appeared on it, so much so that it produced an entire industry of people who are famous for being famous because they appear on television. This has to be seen as another appeal of these shows--the personality of the host or hostess has the power to draw an audience back day after day and week after week for material they otherwise might not watch. As Meyrowitz writes:
There are. . . 'superstars,' people whose personal styles are pleasing to large sections of the population. . . Talk show hosts such as Phil Donahue obviously have exceptional expressive abilities that can make them public 'personalities'. . ."
The popularity of the hosts of these shows cannot be denied.
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