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Case Analysis of Gerber Products Company

in 1986 to 4.4 percent in 1987a profitability decline of 12.0 percent as a proportion of sales. The apparel group accounted for 27.1 percent of company sales in 1987. The group's operating profit declined from 10.7 percent of sales in 1986 to 7.5 percent in 1987a profitability decline of 29.9 percent as a proportion of sales. The baby food group accounted for 61.1 percent of company sales in 1987. On page 478 of the case, it is stated that baby food accounted for only approximately 50 percent of Gerber's total sales. This statement in the case is an example of the incorrect and sloppy data presented throughout the case. Total Gerber sales in 1987, according to the consolidated statement of operations on pag

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Case Analysis of Gerber Products Company. (1969, December 31). In LotsofEssays.com. Retrieved 19:01, May 06, 2024, from https://www.lotsofessays.com/viewpaper/1691536.html