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STRATEGIC AUDIT: MERCK & CO.

arket share. Because of the high costs involved, only larger companies have the necessary resources to compete effectively in the global arena.

Regulatory requirements for the development, testing, and approval for use of new drugs is both stringent and cost. The advent of Republican control of both the presidency and the congress in the United States is viewed as a plus for the pharmaceutical industry. With the anticipation of the easing of regulatory requirements, the pharmaceutical industry becomes more attractive to the investors on which the industry depends for external funding.

Viral clearance is an especially important function of quality assurance in the pharmaceutical industry (Aranha & Forbes, 2001). Computer technology allows the pharmaceutical industry to apply more sophisticated quality assurance procedures (Buidihand

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STRATEGIC AUDIT: MERCK & CO.. (1969, December 31). In LotsofEssays.com. Retrieved 09:50, April 27, 2024, from https://www.lotsofessays.com/viewpaper/1712808.html