all of the benefits improvements in production. Finally, it shares the profit with few other companies. When Airbus profits, it profits well.
Yet all of these benefits come with correlated risks. The entire company suffers from the same learning curve when a new airplane is launched. As each component falls behind schedule, the entire airplane is delayed. Likewise the company has little to fall back upon if a plane does not sell well or requires a recall.
Product development at airbus focuses on finding a design that sells well and then a
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