etworks (which also includes international operations). Broadcasting includes the ABC television network, the company's ten television stations which it owns outright, radio stations, the ABC radio network, and Radio Disney. Cable networks includes ESPN, the Disney Channel, Toon Disney and SoapNet. With the company's recent highly visible success of "Who Wants to Be a Millionaire?" ABC has become a particularly successful component of this business unit (House, 2000, p. 1799).
Studio entertainment includes the company's feature animation studio and five motion picture studios. Also included in this segment are the home video, television and cable production, pay TV, stage place, and syndication. Within the theatrical film segment, the company's brands include Walt Disney Pictures, Touchstone Pictures, Hollywood Pictures, and Miramax. Television production includes Buena Vista Home Entertainment. The Buena Vista Music Group also includes the brands Hollywood Records, Mammoth Records and Lyric Records, and the theatrical productions group is responsible for the highly successful "Lion King" play on Broadway, which has won several Tony awards. The distribution part of this business unit includes Buena Vista and Buena Vista International (1999 Fact Book, 2000, p. 4).
The theme parks and resorts segment includes the company's theme parks (except for Euro Disney) as well as DisneyQuest and the ESPN Zone. The theme parks and resorts segment has one of the most diverse strategies in that most of the company's international workers are associated with theme parks and resorts. Brands within this business unit include the Disneyland Resort, Walt Disney World Resort, Disney Vacation Club, Disney Cruise Line, and Tokyo Disneyland. This business unit also boasts Walt Disney Imagineering, the engineering arm of the organization which is largely responsible for theme park attraction development. Anaheim Sports is another segment of th...