m sized business (NSS' target) there is a wide selection of information available on the Internet, and a good selection of software for networking. However, installing, adapting, and using that software is a different story. Many entrepreneurs have invested thousands of dollars in software that doesn't work, or hardware that always needs one more component. In effect, there is no one out there to help the little guy.
The typical buyer at the NSS level is going to be both frustrated and confused. The frustration will come from an awareness or a
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