aturally coercive. When it fails, as it is failing in marriages, families, schools, and workplaces, we use more coercion and focus on fixing the people" (12).
Coercion in either of its two forms, reward or punishment, is the core of stimulus/response theory. Punishments, are by far the more common, but both are destruction to relationships. Coercion ranges from the passive behavior of withdrawing to the active behaviors of abuse and violence. The most common form of coercion is criticizing, nagging, and complaining.
One of the foundations of external control psychology is the importance of stimulus/response in motivating behavior. Glasser uses the example of a ringing telephone. External control psychology argues that a person answers the telephone in response to the stimulus of the ring. Glasser argues that the telephone's ring merely provides information that there is someone on one end wishing to speak with someone on the other end.
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