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Business Writing Skills Workshop |
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The effective formal essay should incorporate the same adage that applies to effective speech giving; tell your audience what you are going to say (introduction), say it (body), and then restate what you have just said (conclusion). Such a formula leads to organization, clarity, and reinforces the concept of knowing your audience, all elements of effective business writing. In today's highly information and communication based organization, Messmer (2001) contends that "writing skills are no longer simply an advantage, they're a necessity" (8). Poor writing skills lead to a variety of problems, including hurt feelings, lowered morale, a waste of time and money, and even the loss of business. Poor writing not only tarnishes the image of the organization but also of the individual writer. Because of the increased importance of sound writing skills in contemporary business, a writing skills workshop is highly warranted for all current and future employees. A writing skills workshop is highly warranted for all employees of the company. There are a number of reasons for the need for such a workshop. The advent of new technologies like email has increased the reliance in business on written communication. Along with this trend, secretaries, formerly a safeguard against poor writing skills, seldom proofread and edit employee writing in today's business environment. Such trends have led to an increase in the need for sound
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benefits, Maruca (1996) charges that few managers recognize the relationship between their jobs and their employees' proficiency in basic skills.
In light of the recent low morale and potential loss of business from poorly written communications and in light of the widespread assertion in the literature that writing skills are something that can be improved with training, a writing skills workshop is greatly needed. Messmer (2001) contends that there are "steps you can take to improve your [writing] skills and confidence." Doug McPherson, author and manager of McPherson's Word Pub, a writing and public relations firm, argues that "writing is like any other skill-it can be improved" (Better 2001, 2). Writing workshops are crucial for helping employees and managers develop the essential writing skills of sound written communication. Essentials of good writing skills such as organization of thoughts and structure, good grammar, clarity and concision, and the process of proofreading and editing all readily lend themselves to the workshop environment.
There are a number of sound writing skill improvement methods and business writing textbooks to help implement a successful writing workshop. Vassallo (1993) has come up with a wr
Category: Business - B
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Workshop Introduction, Front Lines, Word Pub, PRICE Correct, Expressive Vassallo, writing skills, poor writing, skills workshop, writing skills workshop, poor writing skills, written communication, Messmer Jan, Parnell Oct/Nov, parnell 1996, Vassallo Winter, Business Review, maruca 1996, sound writing, business writing, Doug McPherson, writing skills lead, employees organization, skills lead, messmer 2001 contends, sound writing skills,
= 1477
= 6 (250 words per page)
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